The Bromley Sofa designed by Moore House Design, photographed by Zack DeZon, product by ROWEAM
Discover the Bromley Collection—a sofa crafted for those serene Sunday mornings spent reading by the fireplace or napping in pure comfort. Every piece in the Bromley Collection reflects our unwavering commitment to quality and artistry. With meticulous attention to detail, from its exceptional internal structure to its luxurious exterior upholstery, this collection promises unparalleled comfort and lasting elegance.
Inspired by the classic DeSede Swiss quality, the Bromley sofa captures the essence of sophisticated craftsmanship. Its carefully designed stitching and sumptuous materials evoke a sense of timeless beauty and grace. The sculpted contours, reminiscent of a woman’s décolletage, embody a symphony of allure, inviting admiration and enchantment with every glance.
We deeply appreciate your continued support and are thrilled to share this exceptional collection with you. We look forward to welcoming you into the world of Bromley, where elegance and comfort seamlessly unite.
The Bromley Sofa is crafted to command attention and offer unparalleled comfort. Its angular arms are designed for lounging, inspired by Italian mid-century elegance and draped in classic English-style slipcovers. With a seat depth of 37.5", the Bromley Sofa is available in several lengths to perfectly suit your space:
6' Sofa: Ideal for cozy spaces, with an overall length of 72".
7' Sofa: A versatile size at 84" in length.
8' Sofa: Offers generous seating with an overall length of 96".
9' Sofa: The ultimate in luxury and comfort, stretching to 108".
Each size of the Bromley Sofa combines streamlined design with stately presence, making it the perfect centerpiece for any room.
Please reach out to our ROWEAM team to customize your perfect length and ensure the Bromley Sofa seamlessly integrates into your home. Contact us at hello@roweam.com.
THE CONCEPTION
A sofa is more than just a piece of furniture; it is an embodiment of comfort and grace. The true test lies in how it cradles you. How does it feel when you sink into its depths? Does it provide a gentle embrace for leisurely afternoons? Is the pitch of the backrest perfectly aligned to support your body in every repose? Each sofa offers a unique experience, but our quest remains singular: to create a piece that not only captivates the eye but also indulges in the art of relaxation.
Imagine a sofa that doesn’t strain your neck or constrain your limbs, one that invites you to unwind with a good book and a cup of tea, serenaded by the soft strains of classic jazz. Picture a sofa that effortlessly ushers you into a blissful afternoon slumber.
“I have a love for the organs of a classic DeSede Swiss quality product. Their attention to stitching details and quality makes me swoon.”- Blair Moore, Founder of Roweam
At the heart of our design philosophy is a deep-seated appreciation for antiques and vintage treasures. Their timeless elegance and meticulous craftsmanship are woven into our heritage. We cherish the refined beauty of a gracefully sculpted chair arm or the velvety patina of vintage upholstery. These details inspire us.
As romantics at heart, we yearn to forge a connection between people and their homes. Our furniture becomes a cherished part of your story, infused with a touch of our passion and craftsmanship. Each Roweam creation carries a piece of our heart, designed to enrich your living space with enduring beauty and comfort.
THE PROCESS
Our design process is distinct. We begin with initial sketches and detailed planning, but the real magic happens when we work directly with our artisans. Ideas come to life through tactile collaboration, where years of instinct and craftsmanship merge. This hands-on approach is central to our creation process, ensuring each piece is not just designed but truly crafted.
The synergy between artist and artisan transforms concepts into reality. This isn't about 3D modeling; it’s about the intuitive interplay of experience and creativity. From initial concept to final quality approval, our process involves thousands of hours—covering every aspect from framing and stitching to quilting and upholstery.
THE INSPIRATION
At Roweam, we believe that a solid foundation is the secret to creating enduring furniture. Our pieces are built to withstand generations of use, thoughtfully designed with families in mind. Each item is crafted with meticulous attention to detail, featuring exceptional internal structures, hand-pulled natural webbing, and premium upholstery. Every piece passes through the hands of dozens of skilled artisans, each contributing a lifetime of expertise.
The Bromley Sofa in a dust pink mohair fabric seen in our Belgian Mid Century Modern Project.
WHY YOU?
After thousands of hours crafting our first Bromley Sofa, we made one for for our Coasters’ Chance project in Maine. After countless hours working or relaxing with a glass of wine and a good book later, we still agree that this is the most comfortable sofa we've ever made. The perfect pitch, the perfect fill, the perfect depth.
“The flexibility in design as well as the level of comfort is what makes this sofa key to a life well lived.” - Blair Moore, Founder of Roweam
One of our guiding principles at Roweam is creating pieces that are made to age. A lifetime of memories made on a well-loved sofa.
THE BROMLEY COLLECTION
Design and crafted for those serene Sunday mornings spent reading by the fireplace or napping in pure comfort.
New Vintage
Ready to ship! Our custom product centerpiece, the Bromley Sofa is an amalgamation of eras and styles. Its angular arms are designed for lounging. Inspired by Italian mid-century design and draped in English-style slipcovers, it's both streamlined and stately.
New Vintage
A take on our iconic Bromley Sofa, the Bromley Chair is an amalgamation of eras and styles. Perfect for cozying up with your favorite book, it's angular arms are designed for lounging. Inspired by Italian mid-century design and draped in English-style slipcovers, both streamlined and stately.
Shown in our sand fabric.
New Vintage
Brutalist and soft. Our take on a staple ottoman adapted with a chunky square body. Meant to be partnered, yet strong enough to stand alone.
New Vintage
Our custom product centerpiece, the Bromley Sofa is an amalgamation of eras and styles. Its angular arms are designed for lounging. Inspired by Italian mid-century design and draped in English-style slipcovers, it's both streamlined and stately.
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Roweam Anniversary Collection: Crafted with a deep appreciation for heritage, this collection is rich and understated, perfectly embodying the essence of Eternal Nostalgia.
ROWEAM’s “Eternal Nostalgia” collection seamlessly blends vintage allure with modern sophistication, a refined tribute to timeless elegance. Crafted to celebrate the harmonious interplay of past and present. With meticulously curated materials and expert craftsmanship, each piece exudes a timeless grace. Drawing inspiration from the transformative journey of vintage elements, this collection embodies a perfect balance of storied elegance and contemporary refinement, offering a symphony of classic charm and modern beauty.